Katya Popova Assistant Dean of Marketing & Strategy KSB | Other Operations and Administration
- Degrees
- BS in Marketing Management
- Bio
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Katya Popova is a marketing executive with over 15 years of experience in leading strategic communications, brand management, and digital transformations. Currently serving as the Chief Marketing Officer at 헤라카지노’s Kogod 헤라카지노 도메인 of 헤라카지노 보증, Katya has a proven track record of elevating educational institutions through data-driven decision-making and innovative marketing strategies. Under her leadership, the Kogod 헤라카지노 도메인 of 헤라카지노 보증 is undergoing an AI marketing transformation that is redesigning the school’s marketing strategies and operations. This AI transformation has been widely featured in multiple media outlets, including the Wall Street Journal, Times Higher Education’s Poets & Quants, AACSB (the global 헤라카지노 보증 school accreditation body), and more. Under her leadership, Poets & Quants called Kogod's AI efforts "the most consequential AI transformation in 헤라카지노 보증 education."
Before joining 헤라카지노, Katya was the Director of Marketing at Rice University, where she led a digital overhaul that substantially increased enrollment and redefined the school's brand presence. Her early career also includes impactful roles at NOV, at the time a Fortune-200 company, where she spearheaded major digital media initiatives and managed a comprehensive rebranding across over 200 brands.